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YASDM

Agency Capabilities

Strategy & Awareness Planning

Every brand needs a plan to sweep consumers off their feet. By infiltrating our audience's tribes, we learn how to speak their language and behave as they do. We learn how they interact with our clients' and their competitors' products. This helps us uncover unique insights about their values and culture and then to develop an actionable plan that's grounded in reality.

Offerings

| Brand Platform | Experience Strategy | Integrated Campaigns | Social Strategy | Media Planning |

Connected Experiences

We create integrated experiences and open channels for conversations that keep people connected to brands. We develop holistic platforms, campaigns and ecosystems that help brands become a lovable part of their audience's everyday lives.

Offerings

| Web Development | Social Media & Community Engagement | Mobile, Tablet & Devices | Digital Publishing experience | Product Design and Development | Application & User Interface | Games & Gamification | Email & CRM | Video Production & Content |

Insights & Optimizations

To ensure effectiveness across multiple brand touchpoints, we test, target and measure the work. By analyzing human behavior, conversation and feedback, your next-gen products and service developments can better meet your consumer's needs. Amplify the positive and correct the negative.

Offerings

| Web Analytics | Social Media Moderating & Reporting | Performance Analysis | Usability | Custom Reporting |

Product Development

A product is no longer something you just hold in your hand, it plays a key role in a deeper ownership ecosystem across channels, communities and services. We believe product development and marketing should be integrated. Every brand's touchpoint is an opportunity to capture feedback and behavior. This enables real people to become stakeholders in your future product development, uncovering new monetization opportunities. For today's consumer it's not what you're buying, it's what you're buying into.

Offerings

| Product Experience Design | UI & UX Dev | Prototype Dev | Social Integration |